How Much Application Growth Is Needed to Fuel Enrollment Growth?

3E’s analysis of IPEDS data offers benchmarks for aligning application goals and recruitment plans with enrollment growth. If your institution wants to grow its entering class by 10%, how much should applications grow to support that goal? Is 10% enough? Should you plan for 20%? And what happens if a smaller share of applicants ultimately […]
3E Celebrates Adobe’s Recognition as a Leader in Personalization

REXFORD, NY, UNITED STATES, 3 Enrollment Marketing (3E) celebrates technology partner Adobe’s recognition as a Leader in the 2026 Gartner® Magic Quadrant™ for Personalization Engines. Adobe’s personalization and engagement technologies help power 3E’s Enrollment Engine, which connects market strategy, institutional differentiation, and modern marketing to move students from awareness through enrollment. 3E solutions incorporate several […]
Employers Are Rewriting Higher Education’s Hierarchy, Says New 3E Presidents’ Brief

FOR IMMEDIATE RELEASE Employers Are Rewriting Higher Education’s Hierarchy, Says New 3E Presidents’ Brief Report explores how employer investment in academic programs is helping institutions build prestige, attract students, and deepen corporate partnerships. Employers are increasingly investing in the academic programs, facilities, and learning experiences that prepare their future workforce. Those relationships are helping reshape […]
Employers Follow the Shift in Institutional Prestige: How the New Talent Economy is Reshaping Winners and Losers in Higher Education

Employers Follow the Shift in Institutional Prestige: How the New Talent Economy is Reshaping Winners and Losers in Higher Education In the new talent economy, institutional prestige is being rewritten not by tradition, but by which campuses have become indispensable to employers and regional growth. This brief traces how flagship and emerging public universities have […]
3 Enrollment Marketing Launches 3E AI Feed the Beast to Help Colleges Win in the Age of AI Search

3 Enrollment Marketing Launches 3E AI Feed the Beast to Help Colleges Win in the Age of AI Search REXFORD, N.Y. — September 9, 2026 — 3 Enrollment Marketing announced the launch of 3E AI Feed the Beast, an AI visibility and reputation engine designed to help colleges and universities become more discoverable across AI-powered […]
Graduate Enrollment Doesn’t Have a Marketing Problem. It Has a Strategy Problem.

Graduate Enrollment Doesn’t Have a Marketing Problem. It Has a Strategy Problem. REXFORD, N.Y., August 11, 2026 — For years, colleges and universities have responded to graduate enrollment challenges by increasing marketing investments, launching new campaigns, or adding programs. But in today’s market, those tactics are no longer enough. As graduate enrollment stagnates, graduate-level enrollment […]
3 Enrollment Marketing Appoints Alejandra C. Sosa Pieroni as Senior Vice President of Partner Strategy and Success

For Immediate Release Rexford, NY – July 29, 2026 – 3 Enrollment Marketing (3E), a leader in modern enrollment marketing, today announced the appointment of Alejandra (Ale) C. Sosa Pieroni, Ed.D. as Senior Vice President of Partner Strategy and Success. A nationally recognized higher education leader, Ale brings more than two decades of experience driving […]
New 3 Enrollment Marketing Clients Beat 2025 Market Benchmarks for Applications and Deposits

New 3 Enrollment Marketing Clients Beat 2025 Market Benchmarks for Applications and Deposits Rexford, N.Y. — March 24, 2026 — 3 Enrollment Marketing, Inc. today announced the company’s 2025 higher education client results. Reflective of its client promise, 100% of new clients last year grew results in both student applications and net deposits. Also, 100% […]
Rethinking “Non-Athletes”: The Myth That’s Costing Colleges Enrollment and Retention

Presidents Brief Intelligence to Inform Your Institutional Strategy MARCH 2026 FOCUS: Rethinking “Non-Athletes”: The Myth That’s Costing Colleges Enrollment and Retention Many institutions identify recruitment of “more non-athletes” as a priority in their enrollment strategy. However, enrollment and participation data suggest this framing is disconnected from today’s student reality and is predicated on a very […]
3E MarketIQ Provides Point-In-Time Enrollment Benchmarking

Rexford, N.Y. — Feb. 10, 2026 — 3 Enrollment Marketing announces the release of 3E MarketIQ, a next-generation benchmarking platform powered by point-in-time, current-cycle enrollment data. Higher education leaders can access the platform and contribute their institutional data securely and anonymously at no cost. “3E MarketIQ is designed for busy higher education professionals who understand that analyzing and interpreting their data deeply puts them in a proactive rather than reactive stance,” explained Sean Shaikun, vice […]