Common App First-Year Application Trends 2024-25: End of Season Report
Presidents Brief Intelligence to Inform Your Institutional Strategy FOCUS: Common App First-Year Application Trends 2024-25: End of Season Report The newly released Common App First-Year Application Trends 2024-25: End of Season Report offers important insights into student applicant behavior and enrollment shifts. Here are five takeaways to inform your institutional enrollment strategy. 3 Enrollment Marketing, […]
Employers Follow the Shift in Institutional Prestige: How the New Talent Economy is Reshaping Winners and Losers in Higher Education
Employers Follow the Shift in Institutional Prestige: How the New Talent Economy is Reshaping Winners and Losers in Higher Education In the new talent economy, institutional prestige is being rewritten not by tradition, but by which campuses have become indispensable to employers and regional growth. This brief traces how flagship and emerging public universities have […]
Graduate Enrollment Doesn’t Have a Marketing Problem. It Has a Strategy Problem.
Graduate Enrollment Doesn’t Have a Marketing Problem. It Has a Strategy Problem. REXFORD, N.Y., August 11, 2026 — For years, colleges and universities have responded to graduate enrollment challenges by increasing marketing investments, launching new campaigns, or adding programs. But in today’s market, those tactics are no longer enough. As graduate enrollment stagnates, graduate-level enrollment […]
3 Enrollment Marketing Appoints Alejandra C. Sosa Pieroni as Senior Vice President of Partner Strategy and Success
For Immediate Release Rexford, NY – July 29, 2026 – 3 Enrollment Marketing (3E), a leader in modern enrollment marketing, today announced the appointment of Alejandra (Ale) C. Sosa Pieroni, Ed.D. as Senior Vice President of Partner Strategy and Success. A nationally recognized higher education leader, Ale brings more than two decades of experience driving […]
Increasing Net Tuition Revenue: Strategic Alternatives to Discounting
Are you caught in the endless cycle of tuition discounting? You’re not alone. It’s a widespread strategy—lower the cost of attendance to attract more students. But as we highlighted in our recent webinar on Net Tuition Revenue (NTR) growth, this short-term fix often leads to long-term instability, diminished perceived value, and in some cases, institutional […]