3 Enrollment Marketing yellow circular emblem and wordmark

3E CONVERSION DEPOSIT

Give admitted students a reason to choose you.

The decision continues after admission. 3E Conversion Deposit helps you respond to what students and families need next, with personalized outreach, behavioral insight, and clear steps toward commitment.

Talk about your yield strategy See how it works ↓
01
Student interestUnderstand what matters
02
Relevant responseMake the interaction relevant
03
Clear next stepHelp the decision move forward

A more connected path to commitment

THE DECISION BETWEEN ADMIT AND DEPOSIT

What does this student need to feel ready?

An admitted student may be comparing academic options, making sense of cost, or trying to picture life on campus. Families have questions of their own. The next interaction should help them work through the decision in front of them.

Can I see myself here?

Connect a student's interests with the experience your institution offers.

Can we make this work?

Help students and families understand affordability and the steps ahead.

What should I do next?

Make the path to a visit, FAFSA completion, or deposit clear and relevant.

A CONNECTED YIELD EXPERIENCE

Student behavior should shape the next interaction.

Conversion Deposit complements your institution's yield strategy with a coordinated campaign that responds as students engage.

01

Start with the student

Build content around admitted students' interests and decision-stage questions. Include parents and families in the conversation.

02

Learn from engagement

Use behavioral scoring and engagement levels to understand interest and help admissions prioritize personal follow-up.

03

Make the next step useful

Connect relevant outreach to an integrated landing experience, with clear actions toward visits, FAFSA completion, and deposit.

FROM SIGNAL TO CONVERSATION

Give counselors a better starting point.

When a student explores affordability content, that activity can help a counselor open a more relevant conversation. Engagement signals add context to the team's knowledge of the student and help focus personal outreach.

WHAT WORKS TOGETHER

A campaign built around your yield priorities.

01

Purpose-driven communications

Student and parent outreach, interest-based behavioral messages, quick responses, and timely reminders.

02

Behavioral insight

Engagement levels and scoring that help your admissions team decide where to focus follow-up.

03

An integrated landing experience

A connected destination that carries campaign interest into useful content and institutional next steps.

04

Agile marketing support

Market-responsive approaches when agreed goals or metrics indicate a need to adjust.

Optional extensions include digital advertising, texting, pop-ups, an Affordability Showcase, and admissions outreach support. Scope is tailored with your team.

LET'S LOOK AT YOUR ADMITTED-STUDENT EXPERIENCE

Where could a more relevant response make a difference?

Start with one priority: a student decision, a family question, or a gap in follow-up. We'll explore how Conversion Deposit could support your yield strategy and the class you're working to build.

Start a conversation with 3E
Request Consultation